Fan Pass
Give your fans a pass to your world.
Fan Pass is your fans' membership card, saved in their phone's wallet. Reach them on their home screen, unlock access and rewards online and IRL, and turn a signup into a membership they can carry with them.
How it works
How Fan Pass works
01
Every fan gets a pass.
Every fan on your list is a member with a pass they can add to Apple Wallet or Google Wallet.
Lewis Capaldi Fan Pass for member Sam Rivera, added to Wallet. 02
Reach fans on their home screen.
Send wallet push notifications to share new music, announce merch drops, promote tickets and drive fans back to your world. No SMS fees.
Wallet push notification from Lewis Capaldi: New single out now. Members hear it first. ✨ 03
Unlock access and rewards.
Give fans access to exclusive experiences and perks online and IRL.
Members-only soundcheck access unlocked with the Fan Pass.
Connected fan data
Build a more complete picture of every fan.
One fan. One relationship. Fan Pass connects membership and notification engagement to the same Fan Profile, adding to what you already know about each fan.
Frequently asked questions
Do fans need another app?
No. Fans save their pass directly to Apple Wallet or Google Wallet.
Do I need paid memberships?
No. Every fan starts as a free member. Additional free or paid tiers are optional.
Can I send push notifications to every fan?
Only eligible fans who have installed their pass can receive wallet notifications.
Does it cost anything to send notifications?
Absolutely not. Unlike SMS, notifications that get sent to fans' locks screens are free.
Make joining feel like belonging.
Give every fan a membership they can carry, with new ways to reach them and bring them back into your world.